Skip to Main Content

FMAD 1110: Fashion Fundamentals Textbook: 21st Century Fashion

21st Century Fashion

21st Century Fashion

These events impacted fashion, but why? Think of how fashion was influenced during this decade and why.

Historic Events

9/11/2001 terrorist attack

9/11 attack

Image Source: "Fireball erupting in the South Tower" by TheMachineStops is licensed under CC BY-SA 2.0.


Technology, globalization, cell phones, social media, iPads

ipad

Image Source: iPad 2 w/ Smart Cover

Virtual fitting rooms emerged.

Virtual Fitting room

Image Source: Intel Labs researcher Nola Donato demonstrates augmented reality dressing room.jpg


Kardashians, reality TV, Sex and the City

Kardashians

Image Source: Kardashians Sears.png


 

Corresponding Fashion Changes

Feminine, retro and vintage were popular styles.
American Apparel, Urban Outfitters, H&M, Target, Kohl’s were popular retailers.

H&M

Image Source: "H&M Logo Sign, Fair Oaks Mall Fairfax VA" by JoeInSouthernCA is licensed under CC BY-ND 2.0.


Smart clothing and accessories also emerged. Why do you think smart watches became popular (what events on the left influenced this fashion)?

Apple watch

Image Source: "Apple Watch" by wiyre.com is licensed under CC BY 2.0.


3D printed clothing developed.

3D printed clothes

Image Source: "Manus x Machina at the Met" by *lingling* is licensed under CC BY-NC-ND 2.0.


Zac Posen and Iris Van Herpen are important designers during this time.